Clouded thinking
Saw a post on the SMBManagedServices@yahoogroups.com newsgroup today.
“I just hope we are still far from a future where a client can just walk into walmart, buy several X-Box based internet “X-Books”, and pick from rows of plastic activation cards to outfit a new business startup with virtual hosted servers, online apps and hosted backups. Then they goto starbucks to have a startup meeting with new employees who go home with eveything they need to work. Walmart might even hire a live person at minimum wage to provide business and technology consulting to such clients.”
Well I hope we are near that future!
Gone should be the days of technology getting in the way.
Business owners. employees and the general public don’t want it. They want to surf, check emails, speak to old and new friends and basically do what they want quickly and easily.
It’s like this: When you get out of bed for a pee in the middle of the night, do you wonder how electricity is made or sent to your house? NO.
Do you want your own generator in the basement and tinker with it when it breaks or better still, get a ‘techie’ in to do it for you? NO
When you go to the shops in your car, do you think about the history of the internal combustion engine? NO
Is it interesting to tinker with the engine, maybe if you are a geek but generally NO.
You want to press a button, flick a switch or turn a key and do whatever it is you want to. Simples as a talking meercat would say.
Simple analogies maybe but there you go.
Ask any non-geek person out there if they like their computer and I bet I know the answer.
It gets in the way and all these ‘I am a PC’ Windows 7 adverts are stupid. They miss the point. Nobody cares if you can put two screens side by side. That should be something it can do anyway.
Normal questions when I go into offices are not, ‘how do I create a script to do this in Word’ but ‘there’s something wrong with the box that sits under the desk and I can’t do my work and the boss isn’t happy cause I can’t send emails’.
Seems to me that a keyboard, sceen and mouse are all that a user would need. After that they can get what they need from ’somewhere’ and it shows up on their screen.
Simple interface, as simple as a car dashboard is even though that’s a computer! People can work that, they can’t really work their computer. They don’t want to and they shouldn’t have to!
Now, how to make money from this as a traditional tech company is the big question.
That I will leave to you!